Disney+ plans to work on the second season of its Kdrama series “Moving” to revive the platform, which is going through hard times. The series was recognized as one of the biggest successes of the platform in Korea.
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According to the Korean news outlet Namdo News, an industry representative stated that more than 50 billion won (approximately $38 million) has been invested in the production at the first stage of work. This is the largest investment in Korean content.
The streaming service experienced a significant user outflow, with about 2 million people leaving the platform.
SEE:Â ‘Moving’ Director Shares How Much They Spent Per Episode: ‘It doesn’t seem that big’Â Â
Last year, Disney+ secured the creation of the original series “Moving.” The project was initially successful and broke viewership records in the entire Asia-Pacific region during its first week of release.
However, it was later reported that half of more than 4 million users of the service began to leave the platform.
Disney+ has reportedly reached a preliminary agreement with Kang Full, the original creator of the project, according to Namdo News.
Citing Herald Economy, the korean outlet said that the company and the writer’s teams are actively discussing the details of working on the project.
In addition to a significant outflow of users from the platform, the viewership on several original dramas did not go too well.
In particular, recent productions such as Dominant Species and Uncle Samsik did not meet users’ expectations.
In August, Disney+ was overtaken by the competition by a good margin: Netflix has 11 million users, Tving has 7.83 million, and Coupang Play has 6.84 million. Disney+ finished last with 2.85 million users.
To attract new viewers, the platform has already introduced a 40% discount on an annual subscription – providing 99,000 won for 59,500.
Eric Schreyer, president of Disney Global Original TV also said that the company plans to invest heavily in Korean content and create high-quality products with A-lists actors in the main roles.
SEE: ‘Moving’ Episode 16: What Is the Real Purpose of Kim Hee Won at Jeongwon High School?Â
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Rovelyn Barba