According to the KBS music review results on Oct 23rd, “Mantra” violated Article 46 of the Broadcasting Review Regulations as it referenced a specific product brand in its lyrics, leading to the broadcast ban.
In addition to “Mantra”, NCT’s Jaehyun’s new song “Unconditional”, set to release on Oct 24th, was also banned for the same reason.
However, even if a song receives an ineligible judgment, the problematic parts can be edited or removed, and the song can be resubmitted for re-evaluation. If the revised version passes, it can then be broadcast.
Jennie’s “Mantra”, released on Oct 11th, has been performing well on both domestic and international music charts. The song encourages everyone to create their own charm as they shine in their own way.
On its first day, “Mantra” garnered 5,247,858 streams and entered Spotify’s “Daily Top Songs Global” chart at No.5. It also topped the real-time chart on Bugs in Korea and reached No.1 on iTunes’ “Top Songs” chart in 57 countries/regions, including the U.S., Brazil, Singapore, the Philippines and Mexico. Jennie became the first female K-pop solo artist to reach No.1 on the U.S. iTunes “Top Songs” chart this year. As of 2 PM on Oct 17th, the music video surpassed 36 million views.
Meanwhile, Jennie established her own agency OA Entertainment (Odd Atelier) last year and began various activities.
Source: Daum
