According to a compilation by 红绿都是辣, Cha Eun-woo is currently the most favored male Korean actors among advertisers.
In particular the idol-actor currently endorses a total of 18 brands, including several luxury ambassadorships, proving his immense commercial progress despite not recently starring in any new project.
Following in 2nd place is Ji Chang-wook with 11 CFs, who is simultaneously drawing attention with his action film “Revolver” and the historical drama “Queen Woo”.
The 3rd place, with 10 endorsements each, is a tie between Lee Je-hoon, who recently became the talk of town via the 2024 movie “Escape” and the “national drama” “Chief Detective 1958”, alongside Kim Soo-hyun, who just enjoyed a global sensation via “Queen of Tears”.
The full Top 9 Korean Actors with the Most Advertisements is as follows:
- Cha Eun-woo – 18 Endorsements
- Ji Chang-wook – 11 Endorsements
- Lee Je-hoon & Kim Soo-hyun – 10 Endorsements Each
- Namgoong Min, Byun Woo-seok, Im Si-wan, Hyun Bin – 9 Endorsements Each
- Lee Min-ho – 8 Endorsements
- Son Seok-gu, Park Seo-joon, Gong Yoo – 7 Endorsements
- Lee Dong-wook, Lee Jun-ho, Song Kang – 6 Endorsements
- Choi Woo-shik – 5 Endorsements
- Lee Jung-jae – 4 Endorsements
It seems that actors who have famous drama projects are more likely to secure advertisement than those who focus on the big screen.
Source: Threads, K Crush
