ILLIT’s Agency Officially Accused NewJeans of Plagiarism, Further Condemned by Netizens

On June 10, ILLIT’s agency Belift Lab published an official statement refuting the Min Hee-jin’s accusations that ILLIT copied NewJeans and announced that they will be taking legal actions against Min Hee-jin.

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In addition, the company also released a video claiming that NewJeans also plagiarized other groups, only to be further condemned. 

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Particularly, the video posted by Belift Lab contains various footage of NewJeans and compares it side by side with footage from other groups, including GFRIEND, IZ*ONE, Sunmi, VIVIZ, IVE, NMIXX, Oh My Girl, LE SSERAFIM, BLACKPINK, ENHYPEN, Triple S, LABOUM, BTS, DIA, Mexican group Jeans and Pristin. 

However, most of these comparisons are pointed out to be ridiculous, considering that Belift Lab intentionally edited hanbok images of other groups to match NewJeans’ hanbok images, trying to claim this as a similarity. 

Additionally, Belift Lab also accused NewJeans of copying NMIXX’s choreography for “Love Me Like This” for “Ditto”, only for netizens to point out that “Ditto” was released before “Love Me Like This” and rendering the claims ridiculous.

Below are some comments from netizens: 

  • Bringing all these artists in just to defend ILLIT, they are really reaching 
  • Wow to think a video like this comes from the official channel of a company, Belift Lab has truly fallen so low 
  • This is truly a shit company 
  • Why are they doing this… 
  • Now I feel seriously sorry for ILLIT

Source: theqoo