A post titled “ILLIT’s latest comeback has truly failed” on Nate Pann is gaining significant attention. The author highlighted that ILLIT is currently ranked 71 on major Korean music sites and has failed to chart on popular Japanese apps and Spotify, with reports indicating a complete drop-off from Spotify charts in all countries. Their promotional efforts in China have been humorously labeled a disaster by fans.
ILLIT’s previous release, “Magnetic,” was expected to boost their popularity, but they couldn’t capitalize on that momentum, even with two Japanese members on board. This failure to penetrate the Japanese market has left fans disappointed.
The controversy deepens with HYBE’s PR representative labeling ILLIT as the “Top of the 5th generation girl group” in promotional materials. In light of the group’s poor performance, fans are calling for a revision of this claim. One fan noted the irony of another artist adjusting their narrative after failing in Japan while ILLIT continues to assert their top status despite low rankings.
Below are some comments from netizens:
- Is there really a top group of the 5th generation that falls off the charts? And with 4th generation groups like aespa, IVE, and NewJeans still going strong, who decided that this is the 5th generation? ㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋ
- Real top groups don’t write this kind of stuff on their albums. Seriously, this overinflated self-awareness is driving me crazy..
- It’s laughable that this girl group was created by people who can’t even release an album without Min Hee-jin ㅋㅋㅋ Even after being caught copying, they still thought they would succeed. Honestly, it wouldn’t make sense to bring in someone successful from a game company to do entertainment, but to gather people who have messed up their game projects and think they can succeed in the rapidly changing entertainment industry? That requires some serious brain fog for those brain cells to escape.
- Even the trolls in that community are shifting blame onto aespa, probably feeling embarrassed about ILLIT’s failure. Instead of analyzing aespa, they should take a look at ILLIT, which has completely failed to make an impact in the entire country. How sad is that?
- Even if they’ve failed, claiming they’re the “top of the 5th generation” is just ridiculously funny. Don’t they feel embarrassed?
Source: Pann Nate
