Top 10 Korean Artists Dominating Advertisement Brand Rankings in February 2024

For the first week of February 2024, the Korean Business Research Institute officially released its advertisement brand ranking list, which contains various celebrities from different fields such as music, film, entertainment, and sports.

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According to the organization, the list was comprised of data gathered from January 2 to February 2.

Featuring the Top 10 Korean artists reigning the advertisement brand rankings in February 2024!

1.    Lim Young Woong

Lim Young Woong
(Photo : Instagram: @limyoungwoong.official)

In the original list, top soloist Lim Young Woong managed to secure the No. 2 spot after receiving a brand reputation index of 1,487,362.


(Photo : instagram)

For the month of February, global K-pop girl group BLACKPINK successfully garnered a brand reputation index of 945,927. This result also led them to claim the list’s No. 4.

3.    ASTRO Cha Eun Woo

ASTRO Cha Eun Woo, NewJeans Haerin, More: 7 K-Stars Who Stole the Spotlight at 'Lady Dior' Exhibition
(Photo : TheQoo)

In sixth place, Cha Eun Woo of ASTRO garnered a brand reputation index of 847,249.

4.    NewJeans

(Photo : Instagram: @newjeans_official)

With a brand reputation index of 801,430, NewJeans took the No. 7 spot on the list. The fourth-gen leader has consistently made buzz in their advertisements, whether in group or solo endeavors.

5.    Lee Hyori

Lee Hyori
(Photo : instagram)

Legendary soloist and Fin K.L member Lee Hyori successfully rounded the Top 10, after the singer had received a brand reputation index of 742,169.

6.    Kim Jong Kook

Kim Jong Kook
(Photo : Instagram: @kjk76)

Singer, actor, and television personality Kim Jong Kook placed on No. 12. According to the institute, Kim Jong Kook received a brand reputation index of 695,013 for February.

7.    IVE

(Photo : Twitter: @IVEstarship)

The No. 13 spot was claimed by fourth-gen K-pop representative IVE, who gathered a brand reputation index of 673,461. After the group made waves in January with newest single “All Night (feat. Saweetie),” their impact across social media maintained momentum onwards.

8.    Kim Ho Joong

Kim Ho Joong
(Photo : Instagram: @hojoongng)

Singer Kim Ho Joong took over the 15th place after receiving a brand reputation index of 636,413.


(Photo : twitter|@pledis_17@)

SEVENTEEN followed closely on No. 16, where they reigned with a brand reputation index of 593,578.  


(Photo : Instagram: @le_sserafim)

Finally, we have LE SSERAFIM, who received a brand reputation index of 589,841. FEARNOTs are currently anticipating the quintet, since the group will be returning with their comeback “EASY.”

See the Top 30 here:

1.    Son Heung Min

2.    Lim Young Woong

3.    Baek Jong Won


5.    Gong Yoo

6.    ASTRO Cha Eun Woo

7.    NewJeans

8.    Ma Dong Seok

9.    Kim Hye Soo

10.  Lee Hyori

11.  Yoo Jae Suk

12.  Kim Jong Kook

13.  IVE

14.  Park Seo Joon

15.  Kim Ho Joong



18.  Jung Woo Sung

19.  Young Tak

20.  Lee Chan Won

21.  Girls’ Generation YoonA

22.  BTS

23.  IU

24.  Park Bo Gum

25.  Kim Yoo Jung

26.  Jo Jung Suk

27.  Lee Seo Jin

28.  aespa

29.  Jung Hae In

30.  Park Bo Young

Which Korean singers or celebrities on the list are your favorite stars? Let us know in the comments below!

*************] Riely Miller