SBS’s supernatural fantasy drama The Haunted Palace is making waves for its consistent performance in viewer ratings, with netizens analyzing why the series is resonating with audiences.
Starring BTOB’s Yuk Sungjae and WJSN’s Bona (Kim Ji Yeon), the drama has maintained strong nationwide numbers since its premiere, most recently recording an 8.8% viewership rating for Episode 6 on May 3 KST. It has also topped Netflix Korea’s trending list, signaling broad appeal across both television and streaming platforms.
Why Is “The Haunted Palace” Gaining Momentum?
Netizens and drama fans have pointed to several contributing factors behind the drama’s success:
- Minimal Competition: Dramas airing in the same Friday-Saturday evening slot on other networks have received far lower ratings, often between 0–1%, giving The Haunted Palace room to dominate.
- Genre Appeal: The unique blend of fantasy, historical drama, and psychological horror is considered refreshing. It’s spooky but not overwhelming—perfect for casual weekend viewing.
- Compelling Storyline: Viewers widely agree that the storyline is the drama’s standout strength. Described as “fascinating” and “original,” the plot has earned praise for its intricate world-building and suspenseful pacing. The drama is penned by an experienced screenwriter, which many say is evident in its quality.
- Multi-Generational Audience: Anecdotal reactions suggest that the drama appeals not only to young fans of idol actors but also to older viewers. Multiple comments mention that parents—especially mothers—are faithfully tuning in.
While some criticisms persist about the lead actors’ performances, most agree the storytelling compensates for any shortcomings.
SBS’s ‘The Haunted Palace’ airs every Friday and Saturday at 9:50 PM KST. For those who miss the live broadcast, the show is available for streaming via Wavve and Netflix.
Having already shown a sharp upward curve in ratings early in its narrative arc, The Haunted Palace is poised to redefine the K-fantasy historical genre, and viewers are watching closely to see how it unfolds.
The post Why “The Haunted Palace” Has Viewers Hooked: The Unexpected Secret Behind Its Ratings Reign appeared first on KBIZoom. KBIZoom – Breaking news about K-pop, K-drama, Anime/Manga and worldwide entertainment KBIZoom – Breaking news about K-pop, K-drama, Anime/Manga and worldwide entertainment
