Jin has been selected as the newest global ambassador for Alo Yoga. Following the announcement, ARMYs complimented the idol’s charismatic photos for the brand.
The ambassadorship was confirmed by Alo Yoga on October 18, when the brand posted on Instagram, “Introducing our newest global ambassador: worldwide handsome #jin.” The post also contained several photos of the “The Astronaut” singer flaunting a sporty look.
According to the photos, Jin wore a gray sweatshirt, and in another image, the idol flexed a casual but charming look with a black-and-white fit.
ARMYs reacted to the idol’s photos:
- “Alo, you’re in luck. Please take care of our Jin.”
- “He is the worldwide handsome, you know?
- “Why does he look exactly like HYYH era Jin?
- “The worldwide handsome!”
- “Omg that was unexpected, but we love it! Best choice, Kim Seokjin!”
According to WWD, Summer Nacewicz, Alo Yoga’s Vice President of Marketing and Creative, shared that the collaboration aims to further inspire people around the world and “embrace mindfulness, recovery, and movement.” The official also described Jin as someone who contains these values and implements change.
Jin also relayed that Alo Yoga isn’t simply only about the clothes, but also the brand’s encouragement to people to “move with intention and live with purpose.”